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Originally Posted by M3n2c3
Phew.
Slightly OT, but I wonder why they decided to spell it "Hankook." It's Korean, so it ought to be romanized as "Han-gook." Weird.
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I'm going to go out on a limb here, but people call the Hankook's kook's... My guess is they didn't want to be known as 'gook's
It happens from time to time, where the proper romanization isn't used in corporations and even in public names. Sometimes to be PC, sometimes to help the westerners at least get closer to the proper phonetic pronounciation.